A wealth of features under the hood


With so many features available, we've categorised these by module to let you explore the benefits that our platform can have in your business. There's a lot here, so if you're interested in looking at this at a higher level, head over to our What We Do page, or click on the link below.

Core Platform Features

Scriptable Functions

Advanced logic scripting within automation flows, beyond standard triggers/actions.

Snippets / Quick Responses

Insert pre-written, reusable responses into emails or case notes for speed and consistency.

Actuvity Feed

Emails, notes, checklists – all in one feed. Emails from cases and opportunities are now saved automatically as notes, so important details are always within reach.

File Manager

Rename, move, and categorise files natively inside The Layer. Stay organized with smooth, intuitive file management. Launching soon!

Email Reports

Don't want to wait for your reports? Schedule a notification for when they're ready!

Microsoft Graph Authentication

Securely set up email and calendar access for your team without giving full access to a mailbox.

Customisable Grid Filters

The ability to save your custom grid filters and apply those changes to other users

Colour & Branding Options

Configure the customer portal and Layer portal directly from within the app

AI-Powered Writing Tools

Use AI to automatically rewrite emails in company style

Presales Features

Team Resource Planner

Very quickly see the availability and activity of you teams and individual including all appointments, appointment outcomes and phones call tasks.

Telephone Preference List (TPS)

Comply with regulations by subscribing to our integrated TPS service to prevent any prospects with these telephone numbers from being called. You can override the TPS list when you have permission to call the lead.

Scheduled Call Backs

Keep engaged with prospects and customers by scheduling sales, order processing and service related call backs, which appear in users' work stacks as they fall due.

Opportunity Management

Create sales opportunities from within commonly used tasks. Update all opportunity specific tasks, notes, probability stages, quotes and close by dates in one easy to use screen.

Lead to Customer Conversion

Lead records automictically become customer records upon esign, saving time. All lead based notes and tasks will also visible against the customer record.

Lead Reassignment

Manager can permanently or temporarily assign lead ownership and access to another member of the team.

Lead Delegation

Instantly delegate permanent or temporary access of a lead to another member of your team. Great for holiday cover or absences.

Appointment Candidates

Real-time suggestions of who's in the area for appointment bookings.

Appointment Booking

The Layer provides agents with the facility to view availability and book appointments for sales representatives & integrate with Outlook or Office 365.

Sales Features

Leasing

Configure your lease suppliers and price books in the system allowing you to then show leasing charges along side any recurring charges on a quote, which then flows into the order ready for finance to invoice.

Multiple Appointment Attendees

Access team and individual diaries and book appointments with multiple attendees with built in email work flow.

Multiple Opportunity Owners

Split opportunities between different sales teams, either as a % or a £ value. This then pulls through into the dashboards and reporting and is ideal if you have teams that work together on opportunities.

Order Progress Views

Workstacks and widgets for sales and the processing team to show the status and progress of sales orders with email notification.

Custom Products & Services

This will allow people with the permission to create bespoke products and services which can be added permanently to the price book - ideal for bespoke IT services.

Task Based Work Stacks

Centralised management and logging of call backs, reminders and appointments using task specific stacks and dashboard widgets.

Subsidy Management

The ability to schedule line rental subsidies at quote stage which is taken from the deal profit and then pulled into the sales order and queued for finance to pay.

SKU Management

Supplier SKU can be stored at price book level and used in the quote builder and then pulled in to the sales order and logged against the product or service at asset level.

Cross Selling

Increase retention and renewals by creating work stacks and opportunities for cross selling services and products that your customers have with other suppliers using the expiry dates captured at lead creation and account management stages.

Service Features

Maintenance Plans & Support Contracts

Use the time logging feature in our case module to deduct any service or engineering time from a time specified contract e.g. log 3 hrs of support against a 100 hour support contract and then sell additional hours when their balance is running low.

Mail Triage

Multiple users can easily manage multiple mail boxes a single triage area with the ability to set an auto response and manage spam and block email addresses.

Associate Assets to Cases

Ability to log any affected assets against a case, allowing you to any view cases that these assets are linked to and report on any issues with products, services or to your suppliers.

ITIL Case Compatibility

You can log and manage cases by the ITIL strategies e.g. Incident, Service Request, Transaction, Change Management, Event etc.

Customer Satisfaction & Feedback

Built in case feedback mechanism enabling customer to provide simple instant feedback on the service received - currently done via email signature which doesn't always get used

IMEI & Serial Search Tracking

Dedicated IMEI and serial number search showing all orders, cases and stock book in/out sessions associated to that IMEI and serial number.

Data Protection Support

Dedicated custom fields against a contact to store contact type and multiple passwords e.g. Authorised to make changes to that account.

Customer Review Management

Create periodic customer review cases through our advanced workflow manager.

Reply or Re-Open Logic on Closed Cases

The ability to receive notifications from customers who reply to closed cases so you can then reopen the case or create a new case.

Marketing Features

See Campaign Activity Against Lead or Customer

Sales can quickly see all campaigns received by that lead/customer to help spark up a conversation and reason to call.

Multi-Stage Campaigns

Schedule multiple emails and follow up tasks, using trigger dates based on when you want that event to happen.

HTML email campaigns and templates

Simple easy to use interface to quickly build marketing campaigns.

Bespoke targeted campaign data

Build targeted lead and customer data lists around specifics such as contract expiries and renewal dates, old products and services.

Track campaigns and monitor success

Built in tools for monitoring and reporting on campaign opens, links clicked on and email forwards.

Trigger Service Updates from Work Stacks

Build staged campaigns to keep inform customers and keep them updated of any service outages and issues.

Manage campaign element costs

Log and track the costs of each element of a campaign so you know what resources to invest to get the maximum ROI.

Measure ROI on your marketing campaigns

Multiple Campaigns can be logged against an opportunity which is then visible in the sales reporting, giving you the ability to fully measure the success and ROI of you activity.

Stay GDPR compliant

Manage contact preferences at the point of record creation and in life and from within the individual elements of your marketing campaigns.

Marketing Opportunity Tracking

Track the ROI and effectiveness of your marketing campaigns

Finance Features

Reporting Features

Report Powered Widgets

Interactive dashboards with drilldown, filters, and auto-refresh updates.

Reporting

Sales reporting data is driven from the sales orders which in turn comes directly from the price book items from within the quote. This means your financial and forecasting data is as accurate as it can be and doesn't rely on guesswork from sales.

Daily Updates

Receive daily digest email for sales and service and the ability to create scheduled emails of your favourite work stacks.

Forecasting Reporting

Reduce the time taken to generate the reports for business intelligence and management reporting - bespoke forecasting report and data feed to generate your own reports.

Stock & Ordering Features

Stock Allocation Hold

Place individual items in stock on an allocation hold, excluding them from any allocation processes and the available stock. Ideal for any returns or fault stock and stock to be regraded.

Stock Management

Integrated stock module with stock take and value, multiple warehouse management for better control.

Serial Numbers on Invoices

The Layer invoices can be set up to show serial numbers on them which cannot be done in SF and causes issues for finance

Serial & IMEI Search

Ability to upload serial numbers and IMEI in bulk from the supplier via templates into stock session which is logged against the asset. Full serial and IMEI search to see related entities e.g. cases when booked in/out.

Cases in Sales Orders

Dedicated tabs in the sales orders for cases and sales order documents and templates e.g. LOA, survey documents and forms

Sales Order Approval Workflow

Improved process for authorising and rejecting sales orders and for sales to manage their rejected orders.

Part Process & Bill Orders

In The Layer you can process and convert parts of orders meaning you can then bill on that basis

PAC Code management

Log and managed PAC codes and PAC Expiry dates in data capture which is then stored against the asset on order conversion.

Multiple Shipping Addresses

The ability to manage and distribute stock in bulk and to multiple addresses.

View some of our recent customer case studies